Making It Rain, Even In A Drought

October 27, 2009

Last month, we held three very successful webinars focused on helping business grow – regardless of economic conditions.  Making It Rain Even In A Drought focused on three key areas:

  • What is “the drought” and why are we in it
  • What causes rain
  • Three steps to what we call “The Raindance,” that puts you in a position to create demand and make your competition irrelevant.

We got so much positive feedback, we decided to share it with the readers of this blog.  Enjoy.  Feel free to leave any questions or comments you have about the ideas in the comments section – I promise to respond to every question.

(RSS readers that are not showing embedded video, click here to watch)

Part I – Focuses on The Drought & What Causes Rain


Making It Rain 1 of 3
by dougdavidoff

Part 2 – Focuses on the first critical principle to making it rain, instead of being forced to wait for the rain


Making It Rain 2 of 3
by dougdavidoff

Part 3 – Focuses on why most sales efforts fail to create economic value and how to monetize your sales efforts.



Making It Rain 3 of 3
by dougdavidoff

Thanks for watching.  Please feel free to ask a question or leave your thoughts in the comment section.

Filed Under Business Growth Strategy, Conquer Growth Barriers, Creating Demand, Sales Strategy | | Blog Home

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  1. [...] is that its efforts only work effectively after the buyer has decided they need something.  With fewer buyers and lower budgets, purchasing decisions are being delayed and avoided.  Additionally, selling organizations are most vulnerable to competition and commoditization in [...]



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